Dr Natalie Wreyford
Lecturer in Culture, Media and Creative Industries
- Programme Director BA CMCI
Pronouns
she/her
Biography
Dr Natalie Wreyford joined CMCI as a Lecturer in 2021. Prior to moving into academia, Natalie worked for many years in the UK's film industry, including as a Senior Development Executive at the UK Film Council and at Granada Film. Natalie’s research interests are centred on access to work and equality of opportunity in the creative industries and are concerned with the mechanisms that uphold inequality, and the cultural impact of a lack of diverse creative voices.
Natalie collaborates with the All-Party Parliamentary Group on Creative Diversity to try to affect change on both a policy and industry level. She was the lead researcher and author of Creative Majority (2021), which laid out ‘What Works’ to promote equity, diversity and inclusion (EDI) in the UK’s creative economy and co-wrote Making the Creative Majority (2023), which examines EDI in pathways into creative work through higher education. She co-authored Locked Down and Locked Out: The impact of the COVID-19 pandemic on mothers working in the UK television industry with BECTU, Share My Telly Job and the University of Nottingham, and wrote the report “No One Left Behind: Identifying Film and Television Workers Most at Risk of Hardship as a Result of Covid-19” with Shelley Cobb for the UK Film and TV Charity. Natalie was the Research Fellow on the AHRC-funded Calling the Shots: Women and contemporary UK film culture at the University of Southampton.
Natalie is widely published on inequalities in the creative industries, including her book Gender Inequality in Screenwriting Work (Palgrave Macmillan 2018). A key chapter of this: ‘That’s a Chick’s Movie!: How Women Are Excluded from Screenwriting Work’ was recently published in The Palgrave Handbook of Screenwriting Studies (2023).
Research Interests and PhD Supervision
- Inequalities and injustice in the cultural and creative industries
- Film industry, film production, development and distribution
- Screenwriting
- Creative labour and creative identities
- Motherhood and work
Natalie is an interdisciplinary researcher whose work is informed by many years working in the UK’s creative industries. Her interests are predominantly at the intersection of gender, inequalities, creative industries, creative labour and cultural studies.
Teaching
Natalie is passionate about teaching and improving the student experience inside and outside the classroom. Her role at CMCI includes project management and she teaches across undergraduate and postgraduate modules.
Expertise and Public Engagement
Natalie has presented her work at international academic conferences including MeCCSA SCMS, Screen, CAMEo and Work, Gender and Organisations. She has also been an invited speaker at Women in Film and Television, Directors UK, The Cannes Film Festival, the Berlin Film Festival, the Edinburgh Television Festival, the Lithuanian Film Centre, the National Film and Television School, Underwire Festival and the London Feminist Film Festival, among many. Her research has appeared in The Guardian, The Indpendent, on BBC Radio, Den of Geek, the Herald Scotland and the Irish Examiner. She was profiled by Wellwoodwomen here, and successfully campaigned to have Princess Leia merchandise produced in Disney stores.
Selected Publications
- Wreyford, N., Newsinger J., Kennedy, H. & Aust, r. 2023 Locked down and locked out: mothers and UKTV work during the COVID-19 pandemic. Feminist Media Studies.
- Comunian, R., Dent, T., O’Brien, D. & Wreyford, N. Making the Creative Majority: An APPG for Creative Diversity report on ‘What Works’ to support diversity and inclusion in creative education and the talent pipeline, with a focus on the 16+ age category.
- Wreyford, N. 2023 “That’s a Chick’s Movie!”: How Women are Excluded from Screenwriting Work. In The Palgrave Handbook of Screenwriting Studies Russo, P., Davies, R. and Tieber, C. (eds.) Palgrave Macmillan, p.507-526.
- Wreyford, N., Dent, T. and O'Brien, D., 2021. Creative Majority: An APPG for Creative Diversity report on ‘What Works’ to support, encourage and improve equality, diversity and inclusion in the creative sector: A report for the All-Party Parliamentary Group for Creative Diversity.
- Cobb, S. and Wreyford, N.L., 2021. ‘“Could you hire someone female or from an ethnic minority?” Being both: black, Asian and other minority women working in British film production’ in Nwonka, CJ and A. Saha (eds) Black Film British Cinema II. London: Goldsmiths Publishing/MIT Press/Institute of Contemporary Arts.
News
New research finds access to creative Higher Education remains 'highly unequal'
At the House of Commons, King’s researchers collaborated with the APPG for Creative Diversity to launch a report analysing the effectiveness of pathways to...
Creative Majority
King’s academics investigate ‘What Works’ to support, encourage and improve equity, diversity and inclusion in the creative sector
News
New research finds access to creative Higher Education remains 'highly unequal'
At the House of Commons, King’s researchers collaborated with the APPG for Creative Diversity to launch a report analysing the effectiveness of pathways to...
Creative Majority
King’s academics investigate ‘What Works’ to support, encourage and improve equity, diversity and inclusion in the creative sector