As organisations strive to thrive in today's dynamic and rapidly changing market landscapes, mastering an effective marketing strategy is crucial. A robust marketing strategy not only helps organisations navigate diverse macro-economic contexts but also addresses evolving consumer preferences and meets a wide array of societal needs.

Join the Course Director of our Strategic Marketing short course, Dr Matteo Montecchi, as he shares it's content and highlights created to equip marketers with the strategic insights and innovative approaches necessary to thrive in this environment.

You will also be given the opportunity to ask Matteo any questions you have regarding the course including the purpose, course content, teaching, research and application process. He will also be joined by our programme expert Nicole Yee.

 

 

 

About the Strategic Marketing short course:

This 3 day in-person course is meticulously designed to empower marketing professionals and those in related roles to think strategically about the most pressing issues and challenges in the field.  

Using the latest research, tools, and analysis techniques, you will be able to critically evaluate and develop successful marketing strategies and innovation for organisational growth and profitability.

Find out more and apply before our 7 October deadline: Strategic Marketing Short Course