Yasmin Benoit is a British model, multi-award-winning asexual activist, writer, speaker, media consultant and researcher.

Starting her career as a model and advocate for diversity in the fashion industry, Yasmin was described as the “unlikely face of asexuality” by Cosmopolitan Magazine after publicly coming out as asexual in 2017. She started the #ThisIsWhatAsexualLooksLike movement for diverse representation and visibility, co-founded International Asexuality Day (April 6), and is a board member of the Asexual Visibility and Education Network.

In 2022, she launched Stonewall x Yasmin Benoit Ace Project – the UK’s first asexual rights initiative with Stonewall – and won ‘Campaigner/Influencer of the Year’ at the Rainbow Honours. The following year, they released the ‘Ace in the UK’ report into asexual experiences and discrimination, which is being used to inform workplace, healthcare and public policy. Yasmin was the first asexual person to open NYC Pride and to lead Pride in London in 2023 and 2024 respectively. She has also taken her activism to Serbia, Romania, Poland, Lithuania, Germany, Belgium and the Czech Republic.

Prior to her work in activism and modelling, she earned a BSc Sociology degree from St. Mary’s University, Twickenham, and an MSc Crime Science degree from University College London.