Jelena joined King’s in 2020 as a Lecturer in Digital Media and Communication. She previously worked at LSE as a Fellow, at the University of Westminster as an Associate Lecturer, and at Ofcom as a Policy Advisor. She has been lecturing for over a decade and has won multiple awards for her contributions in this area. Jelena has conducted research for and advised European Commission, RISJ, University of Oxford, Food Standards Agency, and a number of start-ups, consultancies and think-tanks.

Jelena holds a PhD in Media Policy from the University of Westminster, a Master’s degree from the same University, and a Bachelor’s degree in Linguistic and Literature from the University of Belgrade, Serbia.

Jelena specialises in digital media and communications, with a special focus on regulatory and policy innovations. Currently she is conducting research into the use of artificial intelligence in higher education, and also looks at governance innovations when it comes to digital technologies.

Research interests and PhD supervision

• Governance innovations
• AI and higher education
• Media and communication technologies
• Democracy and citizenship
• Power and culture

Teaching

Jelena’s teaching covers a number of areas: theoretical approaches to the study of media, culture and communication, governance, policy and regulation, cultural studies and creative industries, research methods, and critical approaches to promotional industries.