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When you want to make a big impact on society, and answer some of the world’s biggest questions, there is never time to stand still. Yes, we’ve had some big successes with the World questions | King's answers campaign, but we will keep striving for more. Our vision is to develop and launch one of the most powerful philanthropic campaigns in the higher education sector, that will demonstrate significant impact on a global scale. The changing role of the commercial sector, heart disease, radicalisation, and reducing the damage wrought by mental health disorders are just some of the challenges we’ve set our sights on. Money raised = Lives changed.