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Behavioural Finance

Key information

  • Module code:

    6QQMB311

  • Level:

    6

  • Semester:

      Autumn

  • Credit value:

    15

Module description

What is the module about?

While a conventional course in finance teaches the normative and often theoretical assumptions of how financial markets ‘should work’, there are a range of well documented anomalies which means there is value in also enrolling in a finance course which describes empirically how financial markets ‘actually work’. Therefore, the purpose of this course is to help you better understand why people make certain financial choices in a way that systematically contradicts theoretical expectations. More specifically, this module is particularly interested in exploring examples of where conventional theory in finance does not hold and markets appearing to be acting ‘irrationally’.

Consequently, this course will guide you through the development of the field of behavioural finance from the early ground-breaking work of psychologists Daniel Kahneman and Amos Tversky in the 1970s-1980s, to the extensive field that it is today, where we will cover a range of topics relating to seemingly ‘irrational’ financial behaviour, including: spending, investing, trading, retirement planning, wellbeing, and public policy.  

In terms of how we will structure this course for you, the lectures will focus on the key theory, with many of the key works leading to Nobel prizes. Here we will make you familiar with many of the most important thinkers in the various avenues of behavioural finance literature with the purpose of highlighting why their research is so important and what it means for you and I seeking to make good financial decisions in business and in life.

While our tutorials will be taught MBA style. Where possible, we will seek to use case studies and genuine business problems and ask you to provide solutions. The tutorials will therefore help us convert our academic knowledge from the lectures into something which we can apply to a range of real-life business questions and challenges. It is therefore crucial that you contribute towards these various debates and discussions in class, as you would in a boardroom.

Should I have studied finance before to take this module?

This module is designed for both those who have studied finance before and those with a more limited background.

Who should do this module?

Anyone with an interest in finance, economics, and psychology.

Provisional Lecture Outline

Lecture 1: Three Models of Economic Analysis

Lecture 2: Heuristics and Biases

Lecture 3: Nudging: The Case For Libertarian Paternalism

Lecture 4: Coursework

Lecture 5: Prospect Theory, Framing and Mental Accounting

Lecture 6: Challenges to Market Efficiency

Lecture 7: Overconfidence

Lecture 8: Financial Bubbles

Lecture 9: Social Forces: Selfishness or Altruism

Lecture 10: Financial Education, Financial Literacy and Financial Wellbeing

Lecture 11: Revision Lecture

Assessment details

50% Examination

50% Coursework

The format of the examination has not yet been confirmed. All students will be expected to sit any remote exams in January, but semester 1 only students will be set an alternative assessment in lieu of any in-person exams.

Teaching pattern

Weekly Lecture

Weekly Tutorial

Suggested reading list

Core Textbook

Ackert, L. and Deaves, R. (2010) Behavioural Finance: Psychology, Decision-Making, and Markets. Mason: Cengage.

Interesting Further Reading: 

Halpern, D. (2016) Inside the Nudge Unit: How Small Changes Can Make A Big Difference. New York:  Penguin Random House. 

Kahneman, D. (2011) Thinking, Fast and Slow. New York: Farrar, Straus, and Giroux.

Lewis, M. (2016) The Undoing Project: A Friendship That Changed Our Minds. . New York: W. W. Norton & Company.

Thaler, R. (2015) Misbehaving: The Making of Behavioral Economics. New York: W. W. Norton & Company.

Thaler, R. and Sunstein, C. (2008) Nudge: Improving Decisions about Health, Wealth, and Happiness. New Haven: Yale University Press.

 

Subject areas

Department


Module description disclaimer

King’s College London reviews the modules offered on a regular basis to provide up-to-date, innovative and relevant programmes of study. Therefore, modules offered may change. We suggest you keep an eye on the course finder on our website for updates.

Please note that modules with a practical component will be capped due to educational requirements, which may mean that we cannot guarantee a place to all students who elect to study this module.

Please note that the module descriptions above are related to the current academic year and are subject to change.